“The government wants to force us to buy tiny, unsafe cars that get 27 mpg. Can you imagine such a thing?”

There’s no question that the recently announced White House plan to increase CAFE standards to 54.5 mpg will make cars more expensive. But does that necessarily mean it will be more costly for consumers?

One might be tempted to look at the often-compared Chevy Volt and Cruze. For about $20,000 you can get a Cruze Eco sedan that’s rated at 42 mpg on the highway, or for about $40,000 (before tax credits), you can get a Volt that’s rated at 93 mpg by the EPA.

So, high-mileage cars will be really, really expensive, right?

Not necessarily. As recent articles in Forbes and the Cleveland Plain Dealer point out, automakers have a variety of options for making cars more fuel efficient – some exotic, like carbon-fiber body panels, but mostly more mundane upgrades like direct injection and electric water pumps.

The White House estimates the additional costs of those upgrades will be about $3,500 per car. Will the gas savings make up the difference? It all depends.

The current average for American cars is about 27 mpg; a car getting 54.5 mpg will use half as much fuel. If we assume a car’s useful life to be about 150,000 miles, and an average gas price over that time period of $5 per gallon, the higher-mileage car will save its owners a collective $14,000 in fuel costs over its lifetime. The Obama administration, whose calculations I can only assume are more sophisticated than mine, puts the number at $8,200.

Of course, individual results will vary, and those more-advanced cars will likely be more expensive to fix as they get older. But still, you’d have to really strain to find a way to run the numbers that makes the new fuel economy standards look like a bad deal for consumers (that doesn’t mean people won’t try).

It’s also useful to look back at what happened the last time fuel economy averages were doubled – from 13 mpg in 1974 to 27.5 mpg in 1985 (where, incidentally, we still are today). The average price for a car went from about $3,750 in 1974 to about $9000 in 1985. More than double, right?

Not really. That $3,750, adjusted for inflation, is the equivalent of about $8,200 in 1985 dollars, which means a car in 1985 was only about 10 percent more expensive after a decade of major efficiency, pollution and safety regulations.

Don’t get me wrong – I’d love to drive a big, cushy land yacht as much as the next person. But considering the safety, efficiency and pollution control improvements made during that decade, would anyone really want that 10 percent back?

Photo by Alden Jewell via Creative Commons

Ken is the director of the Energy News Network at Fresh Energy, and has led the project from its inception as Midwest Energy News in 2009. Prior to joining Fresh Energy, he was the managing editor for online news at Minnesota Public Radio. He started his journalism career in 2002 as a copy editor for the Duluth News Tribune before spending five years at the Spokesman-Review in Spokane, Washington, where he held a variety of editing, production, and leadership roles, and played a key role in the newspaper's transition to digital-first publishing. A Nebraska native, Ken has a bachelor's degree from the University of Nebraska-Lincoln and a master's degree from the University of Oregon.

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